Our client wanted a brochure for its Ultra-luxurious duplex, four and three bedroom apartments.
Brief was to highlight luxury.
The pieces developed by ColourBrand Consulting focused on welcoming prospects to step into a luxurious dream home– an abode that offers an unmatched blend of luxury, comfort and convenience.
ColourBrand Consulting created the entire MarcComm Strategy- Positioning ,Promise and personality of the Brand to deliver customer experience
Our client wanted a brochure that addressed the pain areas of customers seeking car leasing solution. Emotions of doubt in choosing a right car finance given the complexities and choices were required to be tapped.
The piece developed by ColourBrand Consulting opens with a teaser and offers compelling reasons in the inside sections on why our client’s car lease plan is the best choice.
Brochure treatment as you would notice is sharp and simple – the core values of Colour Brand that we infuse in our work
ColourBrand Consulting also created the entire Brand Repositiining and MarComm Strategy
Corporate Identity / Brand Guide / Positioning – Travel Company
The client required a brand that personifies the zeal for adventure and discovery and conveyed the values of honesty, transparency and quality.
The identity booklet developed by ColourBrand Consulting included options that conveyed the power to help travelers unleash their zest for adventure.
A brand guide detailing the style, format and treatment across various identity elements was also formulated by ColourBrand Consulting to ensure coherent brand identity extension across all touch-points.
Catalogue – Travel Company
Client wanted help on popularizing his business by re-positioning as a bespoke travel solution provider.
To induce sales the immediate requirement was also to develop a catalogue that highlighted New Zealand’s cities / tourist attraction.
ColourBrand Consulting developed a strategy note detailing the positioning and targeting approach. The articulated brand voice and tone was consistently extended in the 40 pages guide that provided sharp, concise and powerful visual impact.
Corporate Identity and Marketing Collaterals – HR Consulting
The HR consulting firm wanted an identity that conveyed the ability of the brand to offer sharp solutions that transformed their customer business and helps them score big.
The identity booklet developed by ColourBrand Consulting comprised of logos that represented the ability of the brand to consistently and accurately deliver cutting edge – high quality performance.
The client wanted a leaflet to educate prospects on the concept of grocery home delivery and savings of time and costs.
ColourBrand Consulting helped the client develop a sharp, tight-on-budget MarComm Plan, including recommendation on the media mix, message platform and production of marketing material.